Content Writing, Creative Content Writing Delhi

Content Writing, Content Writing Delhi

Advantages And Disadvantages Of Different Blog Setups

There are different ways in which you can set up a blog these days. To put it simple, you can choose between subdomains, subdirectories, completely separate domains, Blogger or Wordpress. If you do not know much about blogging, you will not know what choice is better suited for you. In order to help you out, let us take a look at the advantages and disadvantages of all options.


Subdirectory Blogs

Most SEO specialists do not want to set up such a blog but we cannot deny the fact that there are some advantages that have to be taken into account. If you take a good approach, you can basically increase the SEO value of your root domain thanks to the constant content that is available in the subdirectory blog. For instance, on the main index page you can have a section that displays the latest posts on the blog or you can make references in the blog to the root domain.


  • The root domain keeps getting fresh content
  • Deep links can be gained from other sites while social media signals can point towards the main domain (this depends on promotion suitability)


  • It does not help much with reputation management for extra brand SERP listings
  • It is harder to get a direct link from another site

Subdomain Blogs

The subdomain blog does take some degree of reputation from the root site. Such an approach is particularly useful in the event that you need to create a new SERP real estate property due to reputation management campaigns that have to be used as some negative reviews appeared online.


  • You have an extra SERP brand presence.
  • You can obtain links from other sites with ease and deep linking is not difficult.
  • You can build the presence easier as you use the already created root domain authority.
  • You can host the blog anywhere you want, which is important if you do not have blogging platforms associated to the content management systems.


  • The domain does not receive much freshness from the move.
  • The root does not receive a lot of benefit from great promotions or links.

Separate Domain Blogs

In this case you do need a new hosting package in most situations and the initial expenses are definitely higher than with the other options. You need to conduct a good research and choose suitable hosting providers, especially when you need a dedicated bare metal server for high traffic blogs. Out of all the methods, this is the one with the best potential but it is also the one that you would work the most toward getting suitable results.


  • You can create a seemingly unique presence that does not have a corporate feel
  • You can get links to your main sites that have weight from time to time
  • The blog can eventually gain authority and pass on that authority to what you want


  • It will take time to build authority
  • The links might be seen as a paid ad if you do not use it properly

Blogger Or Blogs

One of the most famous web design company in Belfast recommends you to use blogger or blogs. This is definitely the easiest way in which you could build a blog but it can so easily backfire if you do not know how to do this properly.


  • Strong link building tactics can be tested
  • You get one link from a high authority domain
  • Very easy to set up


  • Various limitations when referring to creating a design that would be a good brand fit
  • You cannot use plugins
  • Not going to be a wonderful representation for a serious company

Choose Wisely!

As always, choosing is highly subjective but hopefully, the advantages and disadvantages mentioned below will make it easier for you. Let us know if you have ideas, suggestions or experience with any of the situations. Share your knowledge so that other visitors can choose properly.

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